gym marketing — gold coast

gym marketing.gold coast.

at brazen, we grow gold coast gyms and studios with marketing tied to active members — not vanity sign-ups. functional, crossfit, pilates, hybrid, 24/7 — we know how each model makes money and we build the marketing to grow it sustainably.

+93%
average lift in new active members
−28%
lower member churn rate
4.8★
average google rating after 90 days
6wk
to predictable membership growth
what we actually do

gym marketing built for the gold coast.

— 01

lead-to-member, not lead-to-list.

we build offer funnels that filter out tyre-kickers and bring you serious members. quality over quantity, every time.

— 02

local seo + google business profile.

rank for 'gym near me', 'crossfit broadbeach', 'pilates burleigh' across every suburb you serve — and own the map pack.

— 03

social content that sells the experience.

real members, real classes, real transformations — not stock fitness imagery. content that builds community before someone walks in the door.

— 04

retention systems that keep members.

the cheapest member is the one you already have. onboarding flows, milestone celebrations and win-back sequences that cut churn by 20-30%.

what's included

everything you need.
nothing you don't.

lead-to-member offer funnels
google business profile rebuild
local seo per suburb
google + meta ads
instagram + facebook content
onboarding email + sms flows
win-back + retention sequences
monthly member growth reporting
frequently asked

questions, answered.

we're getting plenty of leads — they just don't convert. can you help?+

yes — that's the most common gym problem. lead volume is rarely the issue. we audit the sales process, the trial flow and the onboarding before we touch ad spend.

do you only work with big gyms?+

no — boutique studios, crossfit boxes, pilates, women-only, 24/7 — we work across all models. the strategy adapts to your member economics.

how do you measure success?+

active members and lifetime value — not leads or trials. revenue growth is the only metric that matters.