Ecommerce website design Gold Coast
At Brazen, we design and build ecommerce websites for brands that are sick of stores that look great in a portfolio and convert at 0.6%. Shopify, Shopify plus, woocommerce, custom - picked for your product, your margins, your buyer. Built around add-to-cart, not awards.
Ecommerce store marketing built for trade businesses.
Shopify web design Gold Coast - the default for a reason.
Most Gold Coast stores should be on Shopify - it's faster to launch, cheaper to run, and the checkout converts better than anything you'll custom-build. But if you've got 5,000 skus, a wholesale portal, or custom logistics, we'll tell you. Platform-agnostic by design.
Conversion-first design, not pinterest design.
Product pages built around objections. Carts that don't bleed. Checkout flows benchmarked against the industry top 10%. We design the path to purchase first, then make it beautiful.
Ecommerce developers Gold Coast - speed = revenue.
Every second of load time costs ~7% of conversions. Core web vitals in the green, image pipelines optimised, theme bloat killed. Your store loads before your competitor's hero image even decodes.
Online store design that's SEO + ads-ready from day one.
Collection structure, schema, product feeds, Meta pixel, Google merchant centre, ga4 ecommerce events - all wired in at launch. You can switch on paid the day you go live.
Platform wars.
We get asked this every week. For 80% of Gold Coast ecommerce brands, Shopify is the right answer - and we'Ll tell you so even though it's the easier build for us.
Certified Shopify partner agency
Shopify.
Shopify'S checkout converts ~5% higher than custom builds out of the box. The app ecosystem covers nearly every integration you'll need, and Shopify handles pci compliance, hosting, security patches and scaling so you don't have to.
Shopify plus makes sense once you're trading above ~$1m/year, need wholesale channels, multi-store setups, or custom checkout.
Woocommerce.
Makes sense in two situations: you'Ve already got a WordPress site driving real SEO traffic and want commerce bolted on, or you need product configurations and pricing logic that Shopify can't handle natively.
Cheaper monthly but more expensive long-term - you're responsible for hosting, security, plugin compatibility and developer maintenance.
Custom / headless.
Next.js + Shopify, sanity + Shopify - for brands doing $3m+ a year with specific performance, content or experience requirements that off-the-shelf platforms can't meet.
For most Gold Coast stores it'S overkill. You're paying for engineering hours that don't move conversion. Bigcommerce, Squarespace, wix - we can build on them but rarely recommend them.
The anatomy of a conversion.
Most ecommerce stores on the Gold Coast convert at 0.5–1.5%. The top 10% convert at 3–5%. The difference is almost never the theme - it's the product page.
- 01Visual depth.
5+ Images including lifestyle, scale and detail shots. Stop the scroll with assets that communicate value instantly.
- 02Frictionless cart logic.
above-the-fold add-to-cart visible on mobile without scrolling. Sticky add-to-cart on mobile scroll. Every second saved is a conversion earned.
- 03Objection-handling copy.
Sizing, shipping, returns, warranty - answered in the first 200 words so doubt never gets traction.
- 04Social proof layering.
Reviews with photos surfaced near the buy button. Ugc placed strategically where doubt typically occurs.
- 05Afterpay / zip messaging.
price block handles bnpl messaging without breaking layout. This alone lifts conversion 8–12% on aov >$80.
Seamless migration.
Replatforming is where most Gold Coast stores lose money - almost always because of SEO equity, not the technical migration. A sloppy migration can wipe 40–70% of organic traffic overnight. We've cleaned up that exact mess for clients who tried diy migrations.
Every old url mapped to its new equivalent. Meta data, alt text and structured data inventoried so nothing falls off.
Products, variants, images, inventory, customer accounts, password reset flows and full order history transferred - no manual re-keying.
301 Redirects for every old url. Structured data rebuilt. Pre-launch seo audit so you launch with rankings intact, not crossed fingers.
24-Hour monitoring post-switch. We watch redirects, crawl errors, conversion flow and pagespeed in real time and fix anything that moves.
We've migrated stores from Squarespace, wix, bigcommerce, magento 1 and 2, woocommerce, opencart and Shopify-to-Shopify. Typical timeline: 2–4 weeks depending on catalog size and integration complexity.
Ongoing growth.
A beautiful store with no traffic doesn'T sell anything. Once you launch, growth comes from four channels - and we run all of them in-house so you're not stitching together five agencies.
Ecommerce seo.
Collection optimisation, product schema, buyer-intent blog content, internal linking, technical seo. 100–500 ranking opportunities per store, worked through systematically.
Google shopping + pmax.
Merchant centre feed optimisation, smart shopping, performance max with proper asset groups, conversion tracking that doesn't double-count.
Meta + tiktok ads.
Catalog ads, dynamic product retargeting, ugc-led creative testing, proper attribution post-ios14.
Email + sms (klaviyo).
Welcome, abandoned cart, browse abandonment, post-purchase, win-back flows. Typically drives 25–40% of total revenue for our ecommerce clients.
Everything you need.
Nothing you don't.
Love it or leave it.
No lock-ins. No juniors. No jargon. If we're not booking more of the right jobs on your calendar, walk away. Simple.
No lock-in contracts.
Month to month. Cancel any time. You stay because it's working, not because you signed a two-year deal.
Senior marketers only.
The person building your strategy is the person running it. No juniors, no offshore hand-offs, no learning on your budget.
Measured in booked jobs.
Reports show calls, leads and profit. Not impressions, not reach, not clicks that never turn into work.
Questions, answered.
Do you build on Shopify or something else?+
Shopify by default - it's the right answer for 80% of Gold Coast ecommerce brands. But if your business genuinely needs woocommerce, bigcommerce or a headless custom build, we'll build it. We don't push one platform because it's easier for us.
Can you migrate my existing store?+
Yes. Shopify migrations, woo-to-Shopify, replatforming from Squarespace, wix, magento - we handle the products, customers, orders, urls and 301 redirects so you don't lose SEO equity.
Do you handle ongoing growth after launch?+
Yes. Most clients keep us on for SEO, Google Ads, Meta ads, email + SMS - the channels that actually grow an ecommerce store. But it's optional. You can take the site and run.
How much does an ecommerce website cost on the Gold Coast?+
most of our gold coast ecommerce builds land between $8k and $25k depending on scope - number of products, custom design, integrations (Xero, MYOB, shipstation, klaviyo), and migration complexity. We quote fixed-price after a scoping call. No surprise variations.
How long does a Shopify build take?+
Typical timeline is 2–4 weeks from kickoff to launch. Simple stores under 100 skus can ship in 2 weeks. Complex builds with custom apps, B2B portals or ERP integrations run 4–6 weeks. We give you a week-by-week schedule on day one.
Am I eligible for Shopify plus?+
Shopify plus makes sense once you're trading above ~$1m/year, need wholesale channels, multi-store setups, or custom checkout. We'll tell you honestly whether you need it or whether standard shopify covers you for the next 2–3 years.
What are the ongoing costs after launch?+
Shopify subscription ($51–$432/month depending on plan), app stack (usually $50–$200/month - klaviyo, reviews, shipping), and your domain. We don't charge mandatory maintenance fees. You only pay us for work you actually want done.
Do you integrate with Xero, MYOB and shipping platforms?+
Yes. Xero, MYOB, shipstation, starshipit, Australia post, sendle, afterpay, zip, Klaviyo, Mailchimp, Google merchant centre, Meta catalog - all standard integrations we wire up at build. Anything custom we scope upfront.