●Why Brazen exists

Built by operators.

We look at the whole business, find what is holding it back, then help fix it.

As recognised by
SEMrush Search Awards Australia
Women in Digital
Australian Web Awards
Inside Small Business
She Defined
The story

Brazen is more than a marketing agency. We look at how your business gets found, wins work and turns that work into profit.

Most agencies start with a list of deliverables. We start with a diagnosis. The Growth Review finds the one thing actually limiting growth before a dollar is spent on the wrong fix.

Brazen was built by operators for established builders, roofers and trade businesses that should be further ahead. We help them win higher-value, better-margin work without wasting more money on marketing that does not pay.

Diagnosis before prescription. Operators, not account managers. The whole engine, not one isolated part.

Meet the founders

The people working on your business.

Caylee Temple, founder of Brazen

Caylee Temple

Managing Director

12 years in digital marketing, the last 8 focused entirely on trade businesses. Hundreds of them, across Australia. Caylee started Brazen because trades don't need generic marketing. They need a specialist who knows the industry, has a system built for it, and stays close enough to be accountable for the result.

Nathan Bricknell, growth consultant at Brazen

Nathan Bricknell

Growth Consultant

More than a decade spent building and developing the teams behind growing businesses. Nathan is the customer person. He works out what a business actually needs, then stays hands-on until it is delivered. You deal with him directly, not a junior learning on your budget.

Will Smibert, growth consultant at Brazen

Will Smibert

Growth Consultant

Will is usually your first conversation with Brazen, and he spends it asking questions, not pitching. He finds out what's actually holding your business back, whether that's missed calls, slow quotes or ads that bring in the wrong jobs, and matches it with the right fix. Just a clear picture of what will move the needle and an honest answer about whether Brazen is the right team to help.

Jacob Wong, growth consultant at Brazen

Jacob Wong

Growth Consultant

Jacob is the one who'll pick up the phone and have a proper chat. He spent two years working in Asia, speaks Chinese and brings a broader view of how businesses grow. He loves getting to know the people behind a business: what's working, what's not, and where they want to take it. There's no hard sell, just genuine interest and a real want to help. Easy to talk to, quick to follow up and always up for a yarn.

What we believe

Honest marketing. Done with integrity. From a team that genuinely cares.

These aren't values on a wall. They're the reason this business exists and the standard we hold ourselves to every single day.

Honesty.

We'll tell you what's working and what isn't. We'll tell you if your budget isn't right. We'll tell you if we're not the right fit before you spend a dollar. Most agencies won't do that. We will.

Integrity.

No lock-in contracts. No minimum terms. If something isn't working, we'll tell you - and we'll fix it. We earn your business every single month - because that's the only way we can hold ourselves accountable to your success.

Kindness.

We genuinely give a damn about your business. Not in the way agencies say they do. In the way that means we're thinking about your numbers, your growth, and your goals - long after our call has ended.

What's different

We diagnose before we prescribe.

A website, SEO campaign or ad budget is only useful when it fixes the real constraint. We find that constraint first, then build the right response around it.

Diagnosis before prescription.

The fixed-price Growth Review examines how you get found, win work and turn it into profit. One clear report. No jargon.

Run by operators.

You work with people who understand the numbers and make decisions, not account managers passing messages between departments.

We fix the whole engine.

Getting found is one lever. Getting chosen, booked, tracked and paid is where the money is. We connect the lot and show the numbers.

Who we work with

Trade businesses ready for marketing that actually works.

We work with electricians, HVAC and roofing businesses - and the broader trades that sit around them. Business owners who are tired of feast-or-famine job flow and want to become the go-to name in their area.

  • 01

    Electricians, HVAC and roofing businesses who want to stop being invisible online and start winning jobs before anyone asks for a quote.

  • 02

    Trade business owners who've tried marketing before without seeing real results - and want someone who'll tell them the truth about what will actually work.

  • 03

    Ambitious operators who are ready to build something beyond just themselves - more vans, more staff, a business that runs without them on the tools every day.

One thing worth knowing

We're selective. Not because we're precious. Because you deserve our full attention.

We only take on clients we know we can genuinely help. That means we stay close to every business we work with, stay invested in their results, and never spread ourselves too thin.

When you work with Brazen you're not one of fifty clients. You work directly with the founders and senior team from diagnosis through delivery. No handoffs, no account managers, no surprises.

No lock-ins. No juniors. No templates. Just honest, personal marketing - built around you.

Australia-wide. We work with trade businesses from the Gold Coast to Perth, Brisbane to Melbourne. If you're local - we'd love to meet for a coffee.

THE SYSTEM

The Booked Blueprint.

Every client goes through The Booked Blueprint - a three-part system built specifically for trade businesses. A website built to convert. Local SEO built to rank. A lead system with plain-English reporting tied to real jobs, not vanity metrics.

Love it or leave it - there are no lock-ins. If we aren't giving you value, that's on us.

Credentials + recognition

A track record you can actually check.

  • FinalistSEMrush Search Professional of the Year
  • FinalistWomen in Digital Awards
  • JudgeAustralian Web Awards
  • AuthorInside Small Business
  • AuthorShe Defined

Ready to become the go-to trade business in your area?

Real trade results
187%.
more profit for our lead trade client
-54%.
lower cost per lead
#1.
rankings for primary trade keywords